Billionaire Michael Bloomberg Plans to Spend $100 Million to Support Biden in Florida

Michael Bloomberg, who invested $1 billion of his own money on a failed presidential run for 2020, will invest at least $100 million to assist Democrat Joe Biden’s campaign in Florida against President Donald Trump.
In the final 51 days of the election, the decision of the billionaire comes at a crucial moment, with polls showing a tight contest in the swing state and no financial benefit for the incumbent president when the vote begins later this month.
Trump’s initial financial dominance over former Vice President Biden evaporated after the Republican’s free-spent effort and Democratic fundraising flared up after the contentious primary of the party ended.
“Mike Bloomberg is committed to helping defeat Trump, and that is going to happen in the battleground states,” said Bloomberg advisor Kevin Sheekey, who added that the investment of the ex-New York City mayor “will mean Democrats and the Biden campaign can invest even more heavily in other key states like Pennsylvania, which will be critical to a Biden victory.”
Read Also: ‘Get off Twitter’ Joe Biden Urges Trump to Concentrate on Reopening Schools Safely
Even before the investment of Bloomberg, both campaigns predicted Florida to be the most costly state to campaign in. On Election Day, it will be the biggest reward among competitive states offering 29 of the 270 votes required by the Electoral College to win.
In-state mail voting in Florida begins on Sept. 24, and Biden is preparing his first in-person General Election season visit to Florida Tuesday.
In his triumphant 2016 victory, Trump carried the state by 113,000 votes or 1.2 percentage points. Since then, he has accepted the state as his home and frequently visits.
Trump’s re-election campaign and the Republican National Committee on Wednesday said they raised a combined $210 million in August as reported by the Guardian, falling well short of Biden’s $364.5 million record-breaking hauls for the month that included televised conventions from both parties.
The strong fundraising may have helped Biden to erase a long fundraising deficit against Trump entirely.
The Trump campaign announced having $300 million in cash on hand before the fundraising tally in August, compared with $294 million in Biden’s.
None of the campaigns mentioned a figure more recent. Furthermore, the statistics do not include money raised by outside organizations.
According to Advertising Analytics LLC, a market data company, the candidates have already booked $58 million in ads to run between last Tuesday and the Nov. 3 election.
The Republican president, who trails Biden in national opinion polls, told reporters last week that, if needed, he would invest money out of his own real estate and brand-licensing fortune.
Democrats had worried that Bloomberg’s promised assistance to the party would not come through after dropping his own primary presidential campaign.
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A Bloomberg aide said the money would be used to help bring people to the polls, especially those who support Biden and communicate with Latino voters.
However, Bloomberg would not be the first actor from outside to pump money into the contest in support of any electoral candidates.
Last week, America First Action Inc, an organization that supports Trump, said it will spend $12.7 million on new Florida advertising targeting Biden.
While, Unite the Country Inc, an organization supporting Biden, said last week that it is carrying out $1.4 million in targeted digital ads to convince South Florida’s Latino voters.

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